Brian Tooley Racing

Kentucky-based Brian Tooley Racing installed 726 solar panels on their roof, creating a 298.8 kW system that now generates a significant portion of their electricity. The performance parts company took advantage of federal and state incentives, including a USDA Grant, to make the project pencil out with a payback period of less than a year.

The numbers are straightforward. Brian Tooley Racing is saving over $28,000 on electricity in the first year, with total electricity savings projected to exceed $1.2 million over the system’s lifetime. That’s money staying in the business instead of going to the utility company. The installation also offsets 6,517 metric tons of CO₂ emissions.

For a company that builds high-performance engines, adding solar made sense both financially and operationally. The project demonstrates how Kentucky businesses can reduce their operating costs while taking control of their energy expenses for the long term.

Drone Footage: Brian Tooley Racing

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Project Details
  • Location: Bardstown, Kentucky
  • Type: Rooftop
  • Roof: Standing Seam
  • Solar Panels: 726
  • System Size: 298.8 kW (DC)
  • System Output: 200 kW (AC)
  • Environmental Impact: Offset 6,517.7 metric tons of CO₂ emissions
  • Incentives Utilized: Federal Solar Tax Credit, USDA Grant, State and Federal Depreciation
  • Utility Provider: Salt River Electric
  • First Year Electricity Savings: $28,091 
  • Lifetime Electricity Savings: $1,224,949
  • Payback Period: <1 Year
Brian Tooley Racing (BTR) headquarters solar array on standing seam metal roof, installed by Artisun Solar in Bardstown, KY.

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